With everyone and their uncle creating millions of blogs and websites, the internet is a very active place. The responsibility to create content for websites or blogs can be somewhat of a challenge, having to write on topics relevant to that website’s purpose and provide value in the form of information that is wanted by viewers. All too many times, creating that article reaches a stalemate with creative juices having stopped flowing. Such lack of creativity leads to just posting meaningless blogs – and that actually defeats good SEO intents more than helps it. To avoid such situations, website and blog writers need to come up with a content plan to prevent losing that writing edge.
Content Writing – Its Purpose
In a nutshell, content planning for any website is basically the creation of an outline that can be used to document the website's purpose, future, and current publishing schedule in such a way that it can be used as a tool to ensure that all writings are relevant, fit together well, and provide value to readers.
There are three main recognized points in a content plan: brand recognition, mission statement, and vision statement.
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Chris Hunter is an expert in Web Design, Search Engine Marketing, and Reputation Management. To find out more about Houston SEO, go to the main website at: www.webunlimited.com.
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