If you are attempting to create a site for your business, should you do it by yourself? Although you may think that you can create a site that your customers will love, will the search engines love it as well? Regardless of how much experience you have designing websites, you may want to hire a SEO website design professional to ensure that you are not wasting your time and money.
1) How Much Patience Do You Have?
Although you may not think that staring at your computer screen for 12 hours a day looking at stats and other site data is a big deal, it is a non-starter for many people. Therefore, you should hire someone who has no problem spending hours analyzing and mining the data for ways to enhance your site to gain extra traffic.
In many cases, a slight tweak to the design of your site can be the difference between being ranked on page 30 of the search results and being the top result for a targeted keyword. Additionally, you may encounter a situation where a competitor uses negative SEO tactics to undermine the success of your site. Regaining your credibility will take much less time if you have someone taking care of that for you.
2) It Is More Than Just Content
You may have heard people saying that content is king. While that is true, there is more than just content that makes a website search engine friendly. You have to have pictures, videos and other interactive content that will keep your visitors entertained while also enticing the search engines.
Additionally, you have to know what type of content that you can put on your site without accidentally penalizing yourself in the process. For example, putting too many keywords or links on your site can cause your site to drop in the search results even if the links are legitimate and help the reader learn more.
3) What Do You Know About Social Media?
Do you have a lot of social media savvy? Although it may not sound important, having a high profile on social media sites can be the difference between a successful site and a site that shuts down in a couple of days. More importantly, do you understand the SEO value that your social media profile can bring to your site?
There is a good chance that people will find your site because a bio from one of your social media accounts is the top ranked result for a keyword related to your company. Therefore, you need a professional who understands the importance of social media and can use it to gain more exposure for your site.
Optimizing your site can be a tricky thing to master if you don't have a lot of experience creating websites. Fortunately, there are people who have dedicated their lives to understanding the best ways to create a site that is optimized for both people and search engines. It is a good idea to use those people and their skills to help your business thrive.
Article Source: http://www.abcarticledirectory.com
Ronald Brown is an Expert Author and Director of WebsiteDirect, a full service Las Vegas Website Design and Lead Generation Marketing Company. To discover how a Website and SEO can help your business get found online, generate new leads, and convert them into paying customers, go to: www.websitedirect.org
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