Google’s Say on SEO Companies

Search Engines (seo) No Comments »

seo adAppearing on its Webmaster Help Centre, Google’s article advises site owners to be cautious of unethical firms when deciding whether to hire an SEO company. The search engine giant states that, ‘deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation.

So what exactly is SEO? An acronym for search engine optimisation, SEO attempts to increase the amount of traffic to a website by improving its ranking in search engines such as Google, Yahoo!, MSN. SEO companies manage this process by providing services that include reviewing and developing site content, keyword research and offering technical advice.

Although the services offered by SEO firms are clearly beneficial, Google emphasises the importance of selecting an ethical provider. Site owners should make their selection with care and research both the advantages and damage that particular SEO companies could do to your website. Sustainable SEO firms, such as London based 4Ps Marketing, vigilantly follow the Google quality guidelines to focus on the long term benefits for site owners. The practice of some unethical SEO providers can result in the removal of you site from Google listings. Read the rest of this entry »

Technorati , , , , , , , , , , , , , , ,

Eight Computer Myths & Misconceptions

Computers No Comments »

computer desktopYou should leave your computer on all the time.  There’s a popular misconception out there that it causes more stress to  your computer’s components to turn the machine off and on regularly than it does to leave it on over long periods of time.  In older PC’s, the hard drive might develop a problem called “stiction,” where it has a hard time spinning into activation; however, that’s pretty rare in today’s computers.

Screen savers actually save your screen.  It’s been a long time since screen savers actually did anything except show you pretty pictures.  Older computers used to encounter a problem called “phosphor burn,” in which an image shown on your screen for a long time would be burned permanently onto your screen.  This can still happen in some of today’s computers, but only if the image has been on the screen for a very long time—and the chances are extremely remote that you’d have an image appear on your screen for that long.   Today’s PC’s have standby features that can be set to kick in automatically, blanking out the screen—which is just as effective at protecting your monitor.

Deleting your files erases them forever.  Not true—simply deleting your files doesn’t make them disappear completely, and you should never consider your computer completely “clean” after dropping your files in the trash can.  It’s possible to find old social security numbers, personal files, and other information on donated hard drives that owners believed had been permanently deleted.  To get rid of information for good, zap it with a free eraser utility like Eraser. Read the rest of this entry »

Technorati , , , , , , , , , ,

Why NoFollow Links Stink

Search Engines (seo) No Comments »

nofollow tagFor all of those HTML whizzes out there, this article will be somewhat of a bore.

I’m going to be talking about the nofollow tag - that controversial and somewhat mis-intended tag that stops spammers from using your blog or website for SEO.

I’ll start by sharing with you what a no follow tag  is, and what it was developed for.

Then we will go on to see why the nofollow tag is somewhat misguided in its attempts to prevent and stop spam. Remember - HTML experts, be warned that this is not in any way an advanced analysis.

Alright - so let’s say that you own a blog or website where visitors are able to contribute to content via comment forms, etc. The ultimate annoyance on sites like these occurs when you scroll down to read the user comments after an article or post - and then proceed to find message after message that is either spam or garbage. Read the rest of this entry »

Technorati , , , , , , ,

Article Marketing: 5 Ways to Improve Your HTML Resource Box

Uncategorized No Comments »

shout it loud with a good resource boxThe author resource box is a key element for any successful article submission. That’s the spot where you give your name, a brief author bio, a reason to click-through to your website, and also that vital link through to your website.

Usually you’ll have two formats to choose from when submitting a resource box:

- You can submit a plain text one, where the URL is written out as a website address

- Many publishers such as article directories also give you the opportunity of submitting a resource box containing some HTML code.

With the HTML format, you can take things up a few notches by specifying “anchor text” that you’d like to hyperlink to lead back to your website.

Your anchor text should be your keywords. By hyperlinking your keywords (rather than just hyperlinking a URL), you are able to send a more powerful message to Google about the keywords they should associate with your article and your website. Read the rest of this entry »

Technorati , , , , , , , , , , ,

More Website Traffic: Building The Flow Over Time

Site Promotion No Comments »

traffic  Traffic gurus with magic formulas to sell will lie to you every time. They’ll promise you the secret code for instantly creating all the traffic you want with (enter traffic generator here).

The real story about building and sustaining more Website traffic is this: You must be open to multiple sources of traffic, and you must do a little work each day to build your visitor flow until it gets strong enough to grow on its own.

That’s not the super-sexy pushbutton success secret you want I’m sure. But it’s the truth.

The thing is, most people who claim to be Internet marketers are really losers looking for a handout. They don’t want to actually work for their success, and under no circumstances are they willing to think creatively for long periods of time.

These pretend entrepreneurs are doomed to failure. And if you’re one of them - the folks who whine about poor results while staunchly refusing to get off their butts and get busy - you should move on now because you won’t like the rest of this article. Read the rest of this entry »

Technorati , , , , , , ,

Making A Fortune Off Products From Free Giveaway

Marketing, Tools and Resources No Comments »

free to readThere are a LOT of free giveaways in the Internet marketing niche right now…  So many, that we tend to ignore them.

I want you to be smarter than that.  I want you to look at these free giveaways not just as a source of product that you can use personally to improve your business…

I want you to look at these giveaways as:

1) A source of excellent private label rights product that you can download, re-title, create new graphics for, do some minor editing, and then sell to a market that’s NEVER seen these products before.

Ninety-nine percent of the free products GIVEN away during these events will  be products that with just a little effort you CAN turn into marketable products.

These giveaways include products that span niches such as personal development, health, pets, relationships, marketing, etc., so there a good chance you’ll find something that you CAN use regardless of your niche. Read the rest of this entry »

Technorati , , , , , , , ,

E-commerce Websites - 4 Tools You Must Have

Tools and Resources No Comments »

xsitepro2Once you have constructed your business website using a quality software program, you would be forgiven for thinking the hard work was done.

But, there’s still one more thing that you need to undertake:  analyzing what you have created.

Losing objectivity is easy to do when you have invested a lot of your creative juices in the creation of your website.

The makers quality website building software realize this and build-in a series of analysis tools designed to determine what needs to be done to a business website site in order to make it the best it can possibly be.

Accessibility Analysis

The entire point of creating a business website is that you want people to see it.  Not only do you want them to see the initial page, but you want visitors to dig deep into your content and keep coming back.

An accessibility analysis tool will go over your entire website project and determine and content accessibility problems that may arise. Read the rest of this entry »

Technorati , , , , ,

How A Custom Built PC Can Save You Money

Computers No Comments »

custom pcThe phrase “custom built pc” is usually assumed to mean “expensive pc.” While for other products the term “custom built” may mean expensive for personal computers the opposite is usually the truth.

When purchasing a brand name computer you typically only have a few options, which means you have to pay for the features and components some corporate executive thinks you need. That can add up, especially since those corporate executives have a vested interest in selling you the more expensive of their features and components.

On top of that, you also pay for the brand. A computer emblazoned with “Sony” or “Dell” is going to cost more than the same exact computer that carries no brand label. It used to be that buying a brand name was worth the extra cost for the guaranteed quality. But nowadays there are a lot of totally competent and even outstanding computer makers that operate under their own label or no label at all. Read the rest of this entry »

Technorati , , , , , , ,

10 Vital Tips For Choosing The Right Web Hosting Company

Products or Services No Comments »

web hosting serversThe Web hosting firm you choose can make or break your small business. Good ones can run things smoothly, are easy to reach, and fix problems efficiently.  But bad ones can have more problems than they are worth, be unreachable at critical times, and bring your business to a screeching halt.  Finding a good one is crucial to your success.

Here are some tried and true ideas for how to select a host that will save you money, avoid technical snafus, and build your online platform for the future.

1. Choose a service that primarily does hosting

Although it might be tempting to sign-up with a firm that provides an umbrella of services in addition to website hosting, a good rule of thumb is that if a company overly-diversifies its services, it won’t deliver top quality in any of them (e.g. tech support, updates, maintenance, etc.)

2. Choose a host with a great record for online security

Most secure hosts will provide SSL Certificates to guarantee your security. Without an SSL Certificate on your site, visitors may come and go without identifying themselves, and this could put your site at risk. Make sure your host implements best practices when it comes to maintaining security architecture, updating security software, and responding effectively to breaches if and when they do occur. Read the rest of this entry »

Technorati , , , , ,

Top 10 Webmaster Tools

Search Engines (seo), Tools and Resources No Comments »

seo toolsWe know that Search Engine Optimization (SEO) is very important for any web site to achieve success. But, big SEO companies are taking coup bucks for it. So, why pay so much when you can do it yourself within no time with the right SEO tools? Well, below is a list of top 10 SEO tools that will surely help you to SEO your site like a pro and without spending a lot of dollars:

1.ResellerGo
This is a great SEO tool that allows you to submit your site to over 2,000 directories within no time. You can try this great SEO tool free of charge by joining and selecting the “Free Plan.” It also offers upgraded plans with added benefits.

2.We Build Web Pages
With the help of this SEO tool, you can compare your site against the top 10 sites listed in Google for any particular keyword.  All you have to do is enter your keyword and it will start comparing 9 different metrics for the top 10 rankings.

3.Zippy
This SEO tool queries all the major engines and returns results for META search in a format most suitable for webmasters. Read the rest of this entry »

Technorati , , , , , ,
WP Theme & Icons by N.Design Studio
Entries RSS Comments RSS Login